Old original logo.
Old original logo.
Subs inc. Loyalty Card
Subs inc. Loyalty Card

Based off of the old San Francisco Muni Fast Pass, this loyalty card has been used for Subs inc.

Customers have actually saved these as souvenirs. This was created prior to the redesigning of the logo. This was one of the first things I designed for the shop.

Hand drawn chalk menu
Hand drawn chalk menu

This was a menu board i made by hand for the shop a few years back.

Logo concept
Logo concept

We started playing with the idea of actually using an image of a submarine.

Logo Concept
Logo Concept

For a while we were pretty sure this would be the final logo, but for me it still felt a little incomplete.

Subs Inc. Logo
Subs Inc. Logo

Final logo design with the image of the Golden Gate bridge and a submarine. Rami loved this final logo concept and we moved forward with it.

3d wood logo mockup.jpg
24th St. and Castro corner window decal and sidewalk A-frame sign.
24th St. and Castro corner window decal and sidewalk A-frame sign.
Castro side window decal.
Castro side window decal.
Subs inc hood zip.jpg
Subs inc Snap Backs.jpg
Old original logo.
Subs inc. Loyalty Card
Hand drawn chalk menu
Logo concept
Logo Concept
Subs Inc. Logo
3d wood logo mockup.jpg
24th St. and Castro corner window decal and sidewalk A-frame sign.
Castro side window decal.
Subs inc hood zip.jpg
Subs inc Snap Backs.jpg
Old original logo.
Subs inc. Loyalty Card

Based off of the old San Francisco Muni Fast Pass, this loyalty card has been used for Subs inc.

Customers have actually saved these as souvenirs. This was created prior to the redesigning of the logo. This was one of the first things I designed for the shop.

Hand drawn chalk menu

This was a menu board i made by hand for the shop a few years back.

Logo concept

We started playing with the idea of actually using an image of a submarine.

Logo Concept

For a while we were pretty sure this would be the final logo, but for me it still felt a little incomplete.

Subs Inc. Logo

Final logo design with the image of the Golden Gate bridge and a submarine. Rami loved this final logo concept and we moved forward with it.

24th St. and Castro corner window decal and sidewalk A-frame sign.
Castro side window decal.
show thumbnails